Trust Point: Print Marketing

Project: Trust Point: Print Marketing Materials

Skills & Technology: Copywriting, Photo Sourcing and Editing, Design and Layout (Illustrator/Photoshop/InDesign)

Project Summary:

I was hired by Trust Point, a financial advising firm, to create a series of marketing and support materials to be distributed to their clients. We created an enrollment packet for a 401K plan, as well as advising materials, newsletters, and other supporting documents.

I worked with the firm’s marketing coordinator to learn their brand standards and identify their target audience characteristics. My responsibilities included assisting with writing and editing content, creating custom infographics and charts, and designing page layouts. I created all of the final documents which were supplied to a commercial printer for production.